Posts Tagged ‘home business website’

Most home businesses rely on a website for generating income which makes it a number one priority. The site’s attractiveness and ease of use is quite important to potential customers and clients. Unfortunately, there are some techniques being used today on the internet that are actually more likely to drive customers away from your site rather than draw them in. Here are a few:

Pop Ups – Many home business owners seem to think that pop ups are great and that filling their site with them is a good idea. For many people though pop ups are nothing but a nuisance and a turn off (after all why are there so many pop up blockers available?) Some appear before the user has even had a chance to view the first page of a site, others before the average person can get half way through reading the first few paragraphs. It’s a little like that old fashioned door to door salesman who wouldn’t take his foot out of the door, annoying and counterproductive.

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If you have a website for your home business venture you certainly want as many visitors as possible who hopefully turn into customers. Many focus on the way their website looks but, are not so careful about what it contains. Poorly spelled copy or dull content can kill the sale instantly.

People can get so lost in the SEO/keyword concept that while the content is indeed stuffed full of keywords the copy itself ends up turning the reader off (and Google too.)

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